Asset store license question

If you buy an asset on the store, and then the documentation says something like “You’re not allowed to use the models in the example commercially”, that’s not legally binding right? All content sold through the asset store is sold under the asset store license, including example scenes?

I’m not actually planning on using the models in this case, but I want to make sure I understand the asset store licensing policy.

It’s not allowed to have custom licenses, except for free assets.

–Eric