Changing 'play' button on standalone player

In the configuration dialogue (picking resolution and quality settings etc) of the standalone version of Unity, it says “play!” to start the game. But for my rather more serious application, I would very much like to change this text into ‘start’ or something a bit less playful.
Is this possible?

7266-play.png

1 Answer

1

Bump…

Has this been answered elsewhere? We are also interested in this.