Not a Unity Analytics user yet. Was wondering if it’s possible to build a funnel, or show retention where the segment has had a certain event (perhaps also with a specific value) occur at a certain date. For example, start a funnel only with players who had event ‘X’ at D0. Is this possible with UA?
Thanks.
Hi @tinman ,
I’m not exactly following your explanation, but I think the answer is ‘yes’. Unity Analytics can certainly create funnels, and those funnels can be segmented based on, for example, a particular event that occurred on Day 0. The one bit I’m less clear on is where you say “show retention”. You can see retention based on the same segment (in a different view from the funnel view), so my sense is that we can accommodate this use case.
Thanks @marc_tanenbaum , sorry for not being clear. But yes I think you understood me correctly. I want to see retention (D1, D3, D7 etc) of users who have triggered a specific event at Day 0 (ie, an event which did not happen to everyone at D0). I currently only have access to the demo app. Would you mind guiding me as to how to do this? Would be a great help to get started in the right direction.
We need more tutorial docs!
Once you’ve activated Analytics for your project, go to the dashboard and find the “Segment Builder” tab. Click the button to create a new segment. When creating a segment, the default view is a segment based on an event…so pretty much just fill out the form. You’ll want to add a second rule based on “User’s first session is” less than 1 day ago.
You can then go to the “Funnel Analyzer” tab and create a new funnel. Again, just fill out the form to build your funnel.
Implementing the events themselves is detailed here: https://docs.unity3d.com/Manual/UnityAnalyticsCustomEvents.html
A key thing to understand is that it typically takes a few hours between the creating of a segment/funnel and the time that data begins to populate on your dashboard.
Hope that helps!
That does indeed! Thought that might be the case but I couldn’t create the custom segment on the demo app (which makes sense). Thank you!
@marc_tanenbaum I’d like to follow up if that’s alright. I noticed you wrote ““User’s first session is” less than 1 day ago.” Does that mean if we are looking for a particular event at Day 0 we need to always look at yesterday? Or, can we create a segment with a rule of ‘Triggered event ‘X’’ at D0, and then see the date range and their retention. Something along the lines in the image: