do banners negatively affect eCPM? (Unity Ads)

I've noticed that my apps without banners have a much higher eCPM than the ones with banners.

As everything is lumped in together in Unity Ads, is it possible to check the eCPM of banners and interstitials separately?


Which dashboard page are you referring to? In the Overview section, you'll see the aggregated numbers for the entire your project.
You can see the statistics for each Platform/Countries/Ad Format/Ad Units/Placements/Placement Type on the Unity Ads Reporting page.

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Got it, thanks!

The amount is the average of the two.