The tight iOS integration means that you do not need to ask the user to login. The included Accounts framework is used to determine if the user is already logged in through the operating system and uses those credentials. This is crucial for virality because it’s one click to post rather than a series of dialogs.
Suggestions on how to make the video better and more informative?
This application subscribes to social events and uses many of the social features with the high level API. Learn by example how to listen to events from share, mail, sms, and post social events allowing you to take action if those events either fail or succeed. Also learn how to init twitter, weibo, and Facebook. Then use the iOS 6.0 activity sheet to share with attachments or directly to those individual services.
Once you have a Facebook AppID, you can also see how to get the users feed, friends, or post a link programmatically. You can also access the Graph API.
As with Twitter and Sina Weibo, you are able to get the timeline, favorites, or post using the high level API or directly using Twitter 1.1 or weibo’s api all without nagging the user for login information (as long as the user is logged in through the iOS operating system already).
