Getting Google Play Privacy Policy violations

Unity Services
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1

Hi,

I am getting privacy policy violations for some of my games in Google Play.
I use Unity Ads in my game and don’t collect any user data myself. I have a privacy policy that explains that my games use Unity Ads and has a link to the Unity privacy policy (Game Player and App User Privacy Policy). I added Privacy Policy link in my games main menu screen too, but the policy violation warning did not go away. I have also filled out all the data safety forms in Google Play console

What am I missing? Do I need to copy all the info from Unity’s privacy policy to my website? That does not make much sense…
Do I need a specific privacy policy page for each game individually?

2

Hello,

If your app for the Google Play Store meets these two criteria, please follow the guide in our documentation to include the appropriate metadata in your app.

  • Your app is required to comply with Google Play’s Family Policy program (e.g., if one of the target audiences for your app is children).
  • Your app uses the Unity Ads SDK directly without 3rd party mediation.

The Unity Ads SDK needs a signal from the application prior to initialization, in order to prevent transmitting any device IDs from the user’s physical device.
However, If you integrate the UnityAds SDK through 3rd party mediation (for example AdMob, MAX, ironSource, etc.) you should follow their documentation and contact them for any questions.

3

None of my apps are targeted to children under 13. So I am not in Google Play’s Family Policy program and not trying to be compliant with it. I simply have Android games made with Unity and only use Unity Ads in them. (At this point called Unity Ads legacy I believe) no 3rd party mediation, nothing like that… My privacy policy explains that I have Unity Ads in my games and that unity may collect some data, and a link to Unity’s privacy policy for more info about how Unity Ads handle the collected data…

4

OK, so I got this resolved. I believe the issue was that google failed to fetch my Privacy Policy for some reason, even though the website was never down. The confusing part was that the scary warning in GP console did not go away for a while even though the Privacy Policy URL was fine and the violation email, even though it mentioned invalid Privacy Policy URL, was not specific enough and pretty much listed all the possible issues you ca have with your Privacy Policy, so I had no idea what was wrong with it…