I've 47000 impressions, just reaching $0,42 eCPM and $19 revenue. Is that normal?

Unity Services
1


Hello,
I just want to inquire about the stats of the game. Are these game statistics normal?
Which I read at that time that 1000 impression can generate 6 - 12. Why it did not apply to my game?

Thanks you and sorry for my bad english…

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2

for information, this links our game in playstore : https://play.google.com/store/apps/details?id=com.GINVOStudio.Kids_Jaman_Now

3

Hi,

Thanks for bringing up this question! And cool to see localised games coming from that region as well!

The 6-12$ average eCPM is a ballpark value for the U.S. - advertisers set their bids and target regions, and their bids tend to reflect their expected earnings in each region. If you target your game globally and in countries with players who can pay more - you can expect a higher eCPM / ARPDAU for your game from those regions.

Feel free to reach unityads-support@unity3d.com if you have any further concerns about monetising your game.

4

Oh, I see …
Thanks for the information ^^
But we strongly deplore the differences are very far… :frowning:

5

Your may be targeting a low paying local audience, but still - optimising your integration design might help you get more out of your current player base. If you feel like you want to review and optimise your integration design - feel free to reach out to the support e-mail address above.