Recently I’ve noticed a new type of ad that has been appearing. The ad is a “tutorial” (I think game of wars and modern warfare/strike, whatever those games are called. lol) have had them.
It’s a really simple thing where you just place farms and towers and just makes me think of a mini tower defense game, but it’s being delivered through the Unity ad system.
We were looking at how this is done and if it was something we could do for our own game. I’m not sure if it can be customized or anything since both games were doing the same thing, but if we could do a mini version of our game where they get to play a simplified level, that would make a pretty cool ad.
So the question is, how is this ad being made and is it something where we can make a mini version of our game or is it limited? We looked into doing some ads, but video was the only option available.
Oh, and for those that haven’t seen the ad yet, it lets you drag buildings around and drop them. It’s a fairly simple tower defense type thing where guys are charging your wall.
No, it’s a Unity ad. Instead of a video, it’s a game. It could work for a captcha system I suppose, but it’s a very basic mini game. Drag tower to plot. Drag farm to plot. Generate income. Upgrade towers. And you have several plots so you can put stuff anywhere there is a plot. Pretty simple. You do a few waves to protect your wall and then the option to install or close out comes up.
Correct, we’re experimenting with “playable ads” in our network. You will likely also have seen other ad networks offer these types of ads.
Technically the playable ad is implemented in javascript. There is no Unity feature to build a “mini-version” of your game, if that’s what you are asking.
Thanks! Good to know. Would be nice if we could build this in Unity, but at least it may be an option down the road using javascript. We found it interesting because the chance to get installs may be higher with that sort of ad.
@rasmus-unity - I have a game that would be very well suited to mini-interactable ads through Unity. Is there any way to get on the Alpha/Beta for the new uTiny editor?
Yeah, this is still of interest to the company I work for as well. Looking forward to hearing more on the ability to make our own playable ads in Unity.
Search for “html5 game development” to find information about how to develop games using html5.