No interstitial ads?

[jconley1994]

I used the simple setup source code to show an advertisement and it seems to be video only. No option to ad an interstitial to the app only a Rewarded Video and Skippable Video.

[FritzH]

That’s correct, Unity Ads serves videos only.

Video ads generally have higher value and better user traction than interstitials, so we offer videos exclusively.

[st33d]

“Video ads generally have higher value and better user traction than interstitials”

You are wrong. We serve interstitial ads as well as rewarded ads. We have experimented with the format in many ways. Rewarded ads may pay more but they never make as much money in aggregate. This is from at least 20+ games on both app stores. Almost all of these games have been featured, you can consider me an expert on the matter.

If you offered interstitial then we wouldn’t have to install 3rd party solutions.

[kerem-yokuva]

in the end we all go back to some “other” firm. Unfortunately.

[klondyke]

@st33d

“Video ads generally have higher value and better user traction than interstitials”

You are wrong. We serve interstitial ads as well as rewarded ads. We have experimented with the format in many ways. Rewarded ads may pay more but they never make as much money in aggregate. This is from at least 20+ games on both app stores. Almost all of these games have been featured, you can consider me an expert on the matter.

If you offered interstitial then we wouldn’t have to install 3rd party solutions.

Hi st33d - Sadly I’m a noob, and I’d like to ask you about ad platforms - is there any DM on this? Thanks!

[gravitygames288]

Wrong. Unity Ads support interstitials.
Go to Unity Dashboard > Your Project > Monetization > Placements > Add new placement > In the Ads type option, choose only Display.

[dor1991moshe]

@gravitygames288

Wrong. Unity Ads support interstitials.
Go to Unity Dashboard > Your Project > Monetization > Placements > Add new placement > In the Ads type option, choose only Display.

I saw the option but the actual ads are not displayed in game (Only the test screen in test mode) which probably means Advertisement.IsReady() is always false.

[ronak9013]

i am looking forward to create a gaming app where i wish to run rewarded ads as well as interstitial ads and as i know there will be 1k DAU. who will be playing for approx minimum half to 1 hour.
1000x25=25000 (1000 DAU and minimum 25 rewarded viewed by each DAU)
how much will i earn and how much more i can utilize to earn through ads by this much traffic?

@FritzH

That’s correct, Unity Ads serves videos only.

Video ads generally have higher value and better user traction than interstitials, so we offer videos exclusively.

[PapaStout_1]

Has anyone actually tested Unity’s Interstitials? And do we get paid if the user sees the ad and closes/skips it, or only when they click the ad?

[DenisasK]

@PapaStout_1

Has anyone actually tested Unity’s Interstitials? And do we get paid if the user sees the ad and closes/skips it, or only when they click the ad?

Hello @PapaStout_1 . I hope, the link will answer your question:
https://unityads.unity3d.com/help/monetization/best-practices

[PapaStout_1]

@DenisasK

Hello @PapaStout_1 . I hope, the link will answer your question:
https://unityads.unity3d.com/help/monetization/best-practices

Hi Denisas,

Thank you for the link. That part of the article seems relevant:

Every time your game requests an ad, Unity Ads holds an open auction for advertisers to bid on your impression. The highest bidder provides an ad. Advertisers can bid on different impression types to provide a diverse source of revenue streams. The following types are listed in escalating order of expected earning potential:

• Ad start (the player triggers an ad)
• Completed view (the player watches an ad to the end)
• Click (the player clicks the ad, leading to an external product link)
• Install (the player clicks out to the external product page and installs the product)

So I think the answer is, “Yes, we get paid even if the player skips the ad.” The payment amount will be smaller.

Could you please confirm that?

Thanks.

[mikaisomaa]

@PapaStout_1

So I think the answer is, “Yes, we get paid even if the player skips the ad.” The payment amount will be smaller.

Could you please confirm that?

Thanks.

Generally the case is that the more your players interact with the ads, the better performance you’ll have.

If you’re giving players the option to watch the ads and they do - the users actually watching the ads will be overall more interested in the content, which is valuable for advertisers and our targeting algorithm and this should in time increase performance due to more and better targeted ads. So player behaviour, user experience, frequency of ads and everything that affects the amount your players interact with the ads will also affect your revenue.

In short: you should get a better ad performance if you show rewarded ads that can be opted in to instead of forcing ads and letting the players skip.

[PapaStout_1]

Very clear. That was great advice. Thank you.