Store Banners - what are they good for?

This is going on for a while now. And I’m still wondering why it’s there. Today’s banners on the store front page are

  • RPG
  • Camera Tools
  • Fire
  • Tanks

What exactly are they good for? There’s no sale with the assets that are linked to them. Is that just a selected group of assets for some category and nothing more? Because every time I see it, I think I can use the search function myself and get a lot more results. It’s just not worth having that on the store front page without a sale.

So, I think what this is good for promotion your assets and all unity engine. Of course, you can use search on site, but if your asset on main page, it attracts more attention for your assets, name and no more. If you interested one asset, you be find all assets by name of developer and the most important thing, more peoples be attracted in unity by different key requests, because In your interests so that more peoples be came in Unity. And believe me on any product will be a buyer.)