Unity Ads Apple ATT

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1

Hello, I’m handling my Privacy Statement on Apple, and I was wondering something. On this link Apple privacy survey for Unity Ads where a purpose is tracking it says something like “For tracking enable ATT”, if I don’t implement this App Tracking Transparency compliance does that mean tracking isn’t happening and therefor I don’t have to worry about ATT?

2

ATT is all about the sharing of advertising id’s to third parties (i.e. Unity)

Depending on how the player responds to your apps ATT prompt, depends on whether your app will share the advertising id (if requested) or just a string of zeros.

So if your app contains advertising (Unity or otherwise) it needs to support ATT on iOS (or Apple will reject it)

3

Thanks for your help. I’m implementing the Compliance once I get the tracking question to pop up does Unity handle the tracking with the ads and do I have to worry about anything else?

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4

With regards to ATT, no. You just need to implement the ATT prompt and iOS will do the rest.

With regards to privacy in general, yes. Your app also needs to comply with the relevant privacy schemes (depending on where it will be available, i.e. GDPR for Europe)

In the case of Unity Ads & Analytics, you will need to read and understand the following…

https://docs.unity.com/ads/ImplementingDataPrivacy.html
https://docs.unity.com/analytics/ManagingDataPrivacy.html

It’s a little daunting the first time you have to implement privacy in an app, but most of the questions you’ll ask have been answered before (so the forums are a great source of info)

Good luck!

5

Thanks for your help I got att setup.

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