What's the best way to reach more users CPI or CPV on UnityAds Advertising?

News & General Discussion
1

Hey guys,

I want to advertise my game on UnityAds to get more installs, what is the best way to get installs is the CPI or CPV?

I found the CPI very expensive because i want to reach more than 50k installs :slight_smile: what do you think guys is CPV can bring this to my game?

Sorry for my bad english

Thanks.

2

Might get more input/feedback here

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Really depends on your objectives. Cost per click is normally used if you want to drive direct action, like a sale or a install. Great for doing things like installing games.

Cost per view is more appropriate if you want to build a brand. It’s more appropriate for things like angry birds, they don’t care which game you install, just that you get an angry birds game, or an angry birds toy, or a t shirt or…

By the sounds of it you need the installs, not the branding.