A message to our community: Unity is canceling the Runtime Fee

I haven’t used Unity in nearly 2 years and I’m glad you guys are trying to right the ship. Now you have a chance to redeem yourselves and improve your product and focus ON GAMES!!! No corporate speak bs, have people who are PASSIONATE about the games… And for God’s sake, MAKE A PLAYABLE DEMO, that is feasible without things like 4D scanning .

I’m sure you can come up with one example. I will wait

I mean, that’s easy to say when you don’t have evidence, though. I used to be very active. And these pretty toxic posts never disappeared. I could be wrong, sure, but I like to see evidence when someone makes that kind of claim. Trust but verify.

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what are you talking about? what toxic posts?

That’s a great decision! Thanks Unity Team :heart_eyes_cat:

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The whole video is worth a watch, but what struck me was when John talk about Joachim, and when he talks about how he is like STUNNED at how prolific and good at code he is.

That really hits as an admission of the weakness Unity at the time. If your best guy, the guy that works harder than anyone else on the team and is super passionate is gone… What does that say about the people still around? Or the culture you’ve fostered where no one feels compelled to work any more?

He also makes the remark in this or another interview “you can’t buy a render pipeline”. Yeah, no sh*t, you need well managed teams to pull that off.

These interviews didn’t age so well.

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Two MAJOR questions I’m not sure if anyone else has asked.

  1. Are the current policies licenses currently made in a way where the run time fees could be randomly implemented out of no where like last year?
  2. Have all of the people involved with that awful decision and execution of the idea removed from unity including those who claimed their magical software would know if a game is pirated etc?
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  1. To quote the blog post "Our commitment remains that if we change the Editor software terms in ways that impact you, you may continue using your current version of the software under the previously agreed terms as long as you keep using that version. "
  2. Lots of energy on Twitter right from the entire industry as well as high level Unity staff celebrating the termination of this runtime fee, some are in the replies in this tweet from Epic founder Tim Sweeney: x.com
  3. And just to round things out here’s the Godot Founder Juan Linietsky’s tweet: x.com

Further comments from the CEO regarding the runtime fee:

This is the quote of the article, IMO: ““As our customers become more successful and make more games, we’re going to grow with them,” Bromberg said.” Combined with the fees and new attitude, it sounds like Unity is much more forward thinking, and not with hair brained ideas.

It sounds like they simply want to build a great engine again, listen to their employees and start creating the foundation for great tech again, and from there profits will find their way (look at fortnight and Epic).

Bear in mind, it’s not just Unity going through a huge transformation, this entire industry is in upheaval, being sensible and laying groundwork is about the only play to be made right now.

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My bad I missed that part thanks for clarifying.

I didn’t fully understand your response to my second question do you know if they’ve removed everyone involved?

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That’s a tricky thing to answer especially for us on the outside and firings are never something you want to brag about for a multitude of reasons. First and foremost John Ricitellio is gone.

The internal board has seen significant shakeups as well over the past year, and Marc Whitten who was championing the Runtime Fee was let go some time ago as well.

It’s clear that there were those internally who never wanted the fee who are celebrating now openly on twitter as well new leadership in multiple positions who had no part of this to begin with wanting to bring in new blood and reenergize the company. In many ways it feels like a fresh start.

There’s also been lots of buzz that things are going better internally and that there will be a renewed excitement during Unite next week. Just gotta wait and see.

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I don’t think that’s true, there are some rules here and if a post was deleted it’s for a good reason and tbh i’m surprised that some of my posts are not deleted. I’ve seen some useless posts here from trolls that tbh i would have deleted them no cap

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I wonder how different things would be right now if it was just a rev share from the outset.

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Agreed it’s very strange, but nothing new, was fighting the same thing almost three decades ago with Macromedia Director. Though back then there was no way to remove the logo requirements, and funnily enough the arguments against it were exactly the same as we have now, with poor products becoming associated with it. Those problems mostly disappeared when Macromedia eventually gave way and we no longer had to add the logo upfront for x seconds.

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If they announced it as badly as the RTE it would be the same scenario.

People tolerate Unreals thing, but imagine if everyone talked about how you have to report when your game has launched, and report sales quarterly to be eligible for the million threshold. And also how after that threshold the rev share is permanent, not based on income over time.

https://www.unrealengine.com/en-US/release

If unity announced rev share and had this same setup, they would have announced it in the most confusing way possible. Cause RTE was basically an automated version of this but everyone thought it was more work and more expensive.

I’m lazy and found RTE fine lol. I don’t wanna do quarterly reports ffs long before I’m making bank.

The mismanagement and broken promises and layoffs after multibillion acquisitions of non-game tech had accumulated so much that I feel any change wouldn’t be well received from previous leadership.

But if it was simple 2.5% revshare past the first 1 million of revenue starting with Unity 6, which is half of Unreal’s default deal, then it probably would’ve succeeded. Press globally wouldn’t need to write about Unity’s rent seeking on all Unity projects in existence and with no ceiling, bankrupting some of them in the process, while not having the technology in place to track any of that or assuming they have some groundbreaking tracking tech no one else has. An old business model is not news worthy past gamedev specific circles.

To this day people still think the setup is far more complicated than it probably was. Maybe thats why they had to cancel it, there’s no way they could fix the degree of misinformation they created.

Yea, it was fine in the end. But they dug their own grave when they clarified that webgl plays are unique impressions every time user hits F5 and repeat installs or installs on multiple devices from the same user are unique impressions as well and other nonsense. They had the vaguest idea of this plan and announced it immediately for some nonsense reason like shareholders meeting probably.

@kdchabuk although I dont need more than free, Id say plus could give those of us who wish the opportunity to remove the unity splash screen and have dark mode on previous versions, and maybe like it used to a % discount on the asset store?

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Maybe.

If anything I hope Unity improves their PR, so many unnecessary PR blunders do more harm than any scheme they could ever pull.

It feels like skillful PR/Marketing is a lost art.

I guess that’s why Major Nelson is here. I was really shitty when he came on board, but I wish the best of luck to him on saving Unity’s PR.

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