Hi community,
The Memorial Day Currency Sale runs May 22-25. This is a strategic window to increase your offerwall reward multiplier and capture increased user engagement during this period.
Why this matters:
- Capture high-intent users: These event windows drive increased Offerwall density as users actively seek out higher reward values for their time.
- Drive urgency: Limited-time multipliers encourage users to complete offers they have previously bookmarked.
- Zero-code implementation: You can activate this via the dashboard without a new build or SDK update.
How to activate:
- Log in to the Tapjoy Dashboard.
- Navigate to Monetization - Currency Sales.
- Select the Memorial Day Sale (May 22-25).
- Set your multiplier - 2x is the common benchmark for this event.
- Toggle to Apply All to automate participation for future events.
Drive more traffic:
- Message to Earn: Use the built-in notification tool to alert users the moment the multiplier goes live.
- In-app timing: We recommend triggering a custom pop-up for your most active segments during the first 24 hours of the sale.
Full calendar: [2026 Preset Currency Sales calendar]
If you have any questions, please reach out to our support team.